Boise, ID
I’m Megan Kirkland, a digital marketing manager and strategist focused on building successful business relationships & driving measurable growth and value through paid media, SEO, analytics, and operational alignment. I work across teams to connect marketing execution with real revenue outcomes, long-term strategy, and scalable internal processes.

I approach marketing from a big-picture business perspective evaluating how strategy, execution, operations, and customer experience intersect. Marketing is most effective when it supports overall business objectives, adapts to operational realities, and contributes to sustainable growth rather than isolated short-term wins.My focus is on aligning marketing decisions with broader business success by identifying opportunities, constraints, and leverage points across the organization.
Successful marketing outcomes rely on strong collaboration & communication with clients and across teams and partners. I work closely with designers, developers, sales teams, leadership, and external vendors to ensure strategies are clearly communicated and effectively executed.I value partnerships built on transparency, accountability, and shared goals creating feedback loops that improve outcomes across departments and stakeholders.My core expertise sits at the intersection of relationship building, strategy, execution, and measurement. I prioritize building trust & confidence with a foundation of data-driven decision-making while maintaining flexibility to adapt campaigns based on performance, business needs, and market conditions.

Beyond campaign execution, I focus on strengthening internal teams through leadership, process improvement, and operational clarity. I believe long-term success is driven by teams that are aligned, confident, and supported by repeatable systems.I enjoy identifying inefficiencies, reducing friction, and helping teams operate more effectively through better communication, documentation, and workflows.Every challenge is an exciting opportunity to learn & improve.
© Megan Kirkland 2025